THE GRACEWOOD
client
Baptistcare
Location
Kellyville
, NSW
PROJECT DESCRIPTION
PROJECT SALES & MARKETING | Multi-story independent living comprising of over 220 1, 2 and 3 bedroom apartments, ranging from $530,000 - $1,200,000 + 128 bed aged care service on-site
PROJECT VALUE
$200M+ development
$200M+ development
100% SOLD
IN STAGE 2
13 SOLD in the first week of release
90% SOLD by construction completion
75% SETTLED within 8 weeks of completion
2500+ LEADS
OVERALL
OVER 2500+ LEADS generated for what was considered a difficult to sell development
70% SOLD
IN STAGE 3
25% SOLD in the first 2 weeks
23 FROM 25 APPOINTMENTS converted from the VIP launch
Over 65 UNITS settled in the first 3 months
100%
SOLD
IN STAGE 2
13 sold in the first week of release
90% sold by construction completion
75% settled within
8 weeks of completion
2500+
LEADS
OVERALL
over 2500+ leads
generated for what was
considered a difficult to sell development
75%
SOLD
IN STAGE 3
25% sold in the first 2 weeks
23 from 25 appointments
converted from the VIP launch
65 units (75% sold) in the first