THE GRACEWOOD
client
Baptistcare
Location
Kellyville
, NSW
PROJECT DESCRIPTION
PROJECT SALES & MARKETING | MULTI-STORY INDEPENDENT LIVING COMPRISING OF 231 APARTMENTS OVER 3 STAGES
RANGING FROM $500,000 - $1,200,000 + 128 BED AGED CARE SERVICE ON-SITE
PROJECT VALUE
$200M+ development
$200M+ development
100% SOLD - $65M
IN STAGE 2
73 apartments sold & settled within 8 months of opening
3000+ LEADS
Over 13 years Project Sales & Marketing
95% SOLD - $80M
IN STAGE 3
82+ apartments sold & settled within 8 months of opening
100%
SOLD
IN STAGE 2
13 sold in the first week of release
90% sold by construction completion
75% settled within
8 weeks of completion
2500+
LEADS
OVERALL
over 2500+ leads
generated for what was
considered a difficult to sell development
75%
SOLD
IN STAGE 3
25% sold in the first 2 weeks
23 from 25 appointments
converted from the VIP launch
65 units (75% sold) in the first